What are the best digital products to sell online?

which digital products to sell

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Welcome to our guide on the top digital products to sell online! Whether you’re a seasoned pro or starting, selling digital products cannot only skyrocket your income but also provide a steady stream of revenue. It is affordable and hassle-free, and your success depends on factors like your time investment, product quality, and marketing efforts.

Whether you aim for big success or want a passive income, diversifying your revenue sources is smart. Plus, selling digital products allows you to share your knowledge and talents with others.

Why choose digital? Because they offer high-profit margins and are incredibly easy to manage and distribute compared to physical goods. This clarity can save you time and effort, allowing you to focus on other factors of your business.

This article will guide you through the best digital products and where to sell them online, making it easy to kickstart your journey to earning from home. But first, let’s talk about other factors that might explain why you want to consider selling digital products online.

What is a digital product?

A digital product is a virtual or intangible ingredient that can be bought and sold online. This includes ebooks, webinars, paid subscriptions to creators’ social media pages, community memberships, newsletters, and more. 

If you’re transacting something without a physical form you can hold or feel, it qualifies as a digital product.

Why even sell digital products?

  1. Low Overhead Costs: One of the most significant advantages of digital products is their low upfront investment. Unlike physical goods, digital products don’t require manufacturing, storage, or shipping. This significantly reduces your overhead expenses, giving you the confidence to invest in your product without worrying about excessive costs.
  2. High-Profit Margins: Once created, digital products can be reproduced and sold indefinitely without incurring additional production costs. This scalability leads to high profit margins, as the revenue generated mainly exceeds expenses.
  3. Global Reach: With the internet as your marketplace, digital products have the potential to reach a vast global audience. No geographical limitations allow you to tap into diverse markets worldwide.
  4. Flexibility and Convenience: Selling digital products offers flexibility in pricing, distribution, and delivery methods. Customers can conveniently access and download their purchases instantly, enhancing the overall shopping experience.
  5. Passive Income Potential: Selling digital products can open doors to passive income streams, offering a path to financial stability and freedom. Once created and marketed effectively, these products require minimal ongoing maintenance, allowing you to focus on other aspects of your life or business. This passive revenue can gradually build up, providing a steady income over time.

The top 5 digital products you can sell online in 2024

Now that we are familiar with digital products’ concepts and advantages let’s explore 5 of the most sought-after digital offerings you can develop and market in 2024.

1. Ebooks

Ebooks, or electronic books, are digital versions of traditional printed books that can be read on electronic gadgets such as e-readers, tablets, smartphones, or computers. They offer several advantages over physical books, including portability, accessibility, and the ability to incorporate multimedia elements like hyperlinks, audio, and video.

Format and Features:

Ebooks are typically available in standard formats such as ePub, PDF, and MOBI, which are compatible with various e-reader devices and software applications.

They can include features like adjustable font sizes, bookmarking, highlighting, search functionality, and synchronization across devices, enhancing the reading experience.

Some ebooks also incorporate multimedia elements such as embedded audio or video clips, interactive quizzes, and hyperlinks to external resources for enriched content.

Accessibility and Convenience:

Ebooks provide readers instant access to a vast library of titles, eliminating the need to visit physical bookstores or wait for shipping. Readers can carry hundreds or even thousands of ebooks on a single device, making it convenient for travel or commuting. Ebooks can be purchased, downloaded, and read anytime, anywhere, allowing for flexibility in reading habits and preferences.


Ebooks often cost less than their printed counterparts, as they eliminate printing, shipping, and inventory costs associated with physical books. Additionally, many ebooks are free or discounted through promotions, subscription services, or public domain repositories.

Real-Life Examples:

“Harry Potter” series by J.K. Rowling: The immensely popular “Harry Potter” series is available in ebook format, allowing readers to enjoy the magical adventures of Harry, Hermione, and Ron on their e-readers or mobile devices.

“The Hunger Games” trilogy by Suzanne Collins: Another best-selling series, “The Hunger Games” trilogy, is widely available in ebook format, offering readers a dystopian adventure accessible on various digital platforms.

The Amazon Kindle Store offers many ebooks across genres, including fiction, non-fiction, romance, and self-help. Notable authors and best-selling titles are available for purchase and download directly to Kindle devices or Kindle reading apps.

Project Gutenberg is a digital library offering over 60,000 free ebooks, including classic literature, historical texts, and works in the public domain. Readers can download these ebooks for free in various formats, contributing to the accessibility and preservation of literary classics.

2. Courses:

Teaching online offers you a fantastic opportunity to monetize your existing expertise. If you’re passionate about sharing your knowledge with others, creating an online course is an ideal way to do it.

People nowadays are eager to learn from the comfort of their homes, whether they’re looking to pick up a new hobby or advance in their careers. You can tap into this demand by offering your digital course.

The appeal of online teaching extends beyond traditional educational settings. You don’t need formal teaching qualifications to get started. As long as you’re knowledgeable and enthusiastic, you can create valuable learning experiences.

The beauty of online courses lies in their versatility. You can teach virtually anything, from niche interests like tai chi and drone piloting to popular topics like yoga and guitar playing.

Here are additional expertise areas that have successfully built profitable online course businesses, providing inspiration for what you can teach.

  1. Programming and Development
  2. Business and Entrepreneurship
  3. Personal Development and Self-Improvement
  4. Language Learning
  5. Design and Creativity
  6. Health and Fitness
  7. Cooking and Culinary Arts
  8. Data Science and Analytics
  9. Art and Music
  10. Photography and Videography

3. Graphic design:

If you’re a graphic designer, you know what it takes to create digital products that sell. Many designers, often on tight deadlines, search for elements to enhance their projects.

You can make and sell various digital products alongside your client’s work, whether it’s vector icons, textures, objects, or typefaces. This is a chance to let your creativity shine beyond your usual projects.

Several AI-powered tools are available to assist users in creating graphic designs. Here are some examples:

  1. Canva
  2. Adobe Sensei 
  3. Figma
  4. Tailor Brands
  5. Snappa
  1. Business Planning Templates: These templates provide structured frameworks and guidelines for creating comprehensive business plans. They typically include sections for defining business objectives, market analysis, financial forecasts, and growth strategies.
  2. Marketing Strategy Templates: Marketing strategy templates offer pre-designed formats for developing effective marketing plans. They cover areas such as target audience segmentation, competitive analysis, marketing goals, and brand promotion tactics.
  3. Spreadsheet Templates: Spreadsheet templates are pre-formatted sheets used for various purposes, such as budgeting, project tracking, data analysis, and reporting. They streamline tasks with built-in formulas, charts, and tables.
  4. Analytics Dashboard Templates: These templates are designed with analytics tools to create professional dashboards and reports. They allow users to visualize and analyze data from website traffic, social media engagement, and sales performance.
  5. Legal Document Templates: Legal document templates offer standardized agreements for business transactions, including client agreements, partnership contracts, employment agreements, and confidentiality agreements. They provide clarity and protection for all parties involved.
  6. Design Templates: Design templates are pre-made layouts for creating graphics and visual content. They cover various purposes, including social media graphics, marketing materials, presentations, and printed materials.
  7. Website Themes: Website themes are pre-designed templates for building websites. They come with customizable layouts, styles, and features to create professional-looking sites without coding.
  8. Home Improvement Templates: These templates provide plans and instructions for DIY home improvement projects, including furniture building, renovation plans, landscaping designs, and interior decorating ideas.
  9. Presentation Templates: Presentation templates offer ready-made designs for creating professional slideshows. They include slide layouts, color schemes, and typography choices that users can customize for their content and branding.

4. Software Applications:

Are you an aspiring entrepreneur looking to tap into the booming software market? Or you’re a seasoned developer eager to monetize your coding skills. Whatever your background, the world of software applications offers many opportunities for those with innovative ideas and a knack for problem-solving.

Here are five examples of such types of software applications that you can sell to boost your earnings instantly:

  1. Productivity Tools: Task managers, calendar apps, and project management software help individuals and businesses optimize workflow and stay organized.
  2. E-commerce Solutions: From customizable platforms to inventory management software, meet the needs of online merchants and drive sales.
  3. Health and Wellness Apps: Fitness trackers, nutrition planners, and meditation guides—cater to health-conscious individuals and capitalize on the wellness trend.
  4. Entertainment and Gaming: Mobile games, video streaming services, and music apps create captivating experiences that entertain and engage audiences.
  5. Educational Software: Language learning apps, coding platforms, and virtual classroom software—make learning accessible, engaging, and effective for educators and learners alike.

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